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You could go down to Home Depot, buy sod, some trees, and few hundred pavers…and you’d end up with a backyard just like your neighbor’s. Or, you could call Mike Mills; he’ll sit down with you, and somewhere in passing, he’ll hear you mention your grandfather’s orchard or the little piazza in Genoa where you met the love of your life. And with that, he’d go back to his landscape architecture ‘magic kingdom’ and work with his team to create a backyard livingscape more special and right for your home and family than you’d ever imagined.
The challenge, of course, is to get you to notice, remember, and call Mike. What that takes is a balanced communications mix conveying not what MeadowGreen does, but what you, the homeowner, get.
